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Gwyneth Paltrowis hitting back at claims that Goop practices in pseudoscience.
The CEO and founder, 46, recently sat down foran interview with the BBCin which she addressed prevalent criticisms aimed at her company. Paltrow defended Goop’s emphasis on alternative medicine and disagreed “wholeheartedly” with the pseudoscience claims.
“We really believe that there are healing modalities that have existed thousands of years, and they challenge maybe a very conventional western doctor that might not believe necessarily in the healing powers of essential oils or any variety of acupuncture. Things that have been tried and tested for hundreds of years,” she said.
Patrow continued, “We find that they are very healthy to people and there’s an incredible power in the human body to heal itself. So I think any time you are trying to move the needles and you’re trying to empower women, you find resistance and we just think that’s part of what we do and we’re proud to do it.
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In the interview, Paltrow denied any fault and explained why the company decided to settle.
“We never had any customer complaints about it all, we didn’t have to admit any wrongdoing, but we just wanted to settle and put it behind us,” she said. “Of course, as you learn and grow, especially if you’re a startup, you have to learn on the job sometimes.”
Goop hasfrequently faced criticism for their health claims, from“healing stickers”that they claimed were made with material found in space suits, to the chagrin of NASA, to advice from a doctor to try vagina steaming.
source: people.com
