Photo: Calirosa
When she isn’t strutting down the runway, he isn’t touring around the globe, or they aren’t raising their two daughters,Behati PrinslooandAdam Levineare drinking tequila.
The Victoria’s Secret model, 33, and Maroon 5 frontman, 42, are avid fans of the spirit and are co-founders ofCalirosa— a uniquely produced pink-tinted tequila that is made in Mexico and aged in California red wine barrels.
“Adam and I love Mexico and first tried a pink tequila when we were in there three or four years ago. We were blown away. I had never heard of tequila being aged in red wine barrels so I was thinking, ‘This is crazy! Do they dye it?’ " Prinsloo tells PEOPLE.
Typically, tequila is aged in whiskey or bourbon barrels. But the aging process in red wine barrels gives the Calirosa tequila fruity flavors from the red wine and a blush color, for their blanco tequila.
Behati Prinsloo/Instagam
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Prinsloo and Levine knew that they wanted to be included in all aspects of creating Calirosa, telling PEOPLE, “from the label design to the tequila taste to the distillery choice, we are involved in every single part of it.”
The couple cares about the authenticity of tequila making, which reflects in their careful choice of partners. “We found an incredible distillery calledTequila Selecto de Amatitánand we really value their craft,” she says of the Real family, who have owned the Jalisco-based distillery for nearly 80 years. “Even though we bottled and labeled it, it is the Real’s juice and we really wanted to respect that part of it.”
“We never wanted to come out of the gates with this and say, ‘Oh this is me and Adam’s tequila’ and we just slap our names onto it,” says Prinsloo. “Our plan from the beginning was for it to have the longevity and ability to grow.”
“Tequila really brings people together,” says Prinsloo. And despite COVID-19 lockdowns, Prinsloo and Levine still have been able to enjoy their Calirosa tequila during family dance parties with theirdaughters, Dusty Rose, 4, and Gio Grace, 3.
“[The girls] would run all overthe living roomand I would be drinking tequila or wine while dancing with them,” says Prinsloo. “The funniest part is that the girls wouldn’t listen to any other music other than Maroon 5.”
source: people.com
